Bali Travel news > "Bali is My Life" - New Bali Marketing Campaign

"Bali is My Life" - New Bali Marketing Campaign
November 10, 2006
Wiwin Suyasa, the Executive Director of Bali Tourism Board presented new campaign for Bali, "Bali is My Life" to State Minister of Culture and Tourism, Jeco Wacik.

The "Bali is My Life" program was conceived by Sphere Creative Communications and received unanimous approval from the tourism industry in Bali.

Mr Jeco welcomed and approved the "Bali is My Life" creative campaign and expressed his hope that it could be soon made public.

He also came up with the idea to go beyond using existing characters compromising a farmer, a surfer, a school girl, a sculptor, a dancer, a cook, a masseur, and a painter, by involving also taxi drivers, sercurity personnel, The Governor of Bali and even the President himself, "if he agrees"

Ida Bagus Anom - The Mask Sculptor

The Smell of the wood chips fills the air and we see the man himself staring intently at a block of wood as he chicel carves another beautiful mask. "Hello! I am Anom and welcome to my family home for the last 700 years in the vallage of Mas", he says. "Did you know, the wood talks to me, it tells me what type of mask it wants to be, a king, old man even a monkey". But that's onlt the start because we are treated to a character transformation as he places a mask over his face and suddenly takes on attributes of the character, a truly mesmerizing moment, never to be forgotten.

So when you think about next holiday, think about making friends with the people of Bali - they are waiting to share their lifes with you. WELCOME TO BALI...WELCOME TO MY LIFE

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